Digital & Social Media Manager- Tool & Machinery Manufacturer & Distributor (4039)

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Job Detail

  • Consultant Hayley Reynolds
  • Type Full time
  • Product Sector Tools & Fixings
  • Vacancy id 4039
  • Salary Details Competitive Remuneration Package

Job Description

We have an exciting opportunity to join a leading Tool & Machinery Manufacturer & Distributor, our client is seeking a Digital & Social Media Manager to grow their digit growth, and take the company’s on line activity to the next level.

Reporting to: MANAGING DIRECTOR  

Working within a busy Marketing Department you will be responsible for rapidly building their reach across all digital, PR, e mail and social media platforms as well as driving on line sales.

Key Responsibilities

  • You will support product launches with carefully created campaigns using PR, social, influencers, bloggers as well as the occasional with traditional print media and exhibitions.  
  • Work closely with the Marketing & Sales teams to ensure  consistency and accuracy of message as well as creating impact and valuable activity with measurable success.
  • Grow and manage the companies influencers Programme   
  • Liaising with internal departments on marketing promotions and merchandising, and sales and operations.
  • Work closely with the Technical Director to ensure that website marketing and promotion of products is planned, coordinated and executed.

Knowledge, Skills and Experience Required

  • Experience of web site promotion techniques, driving traffic, PPC, SEO analytics and improving metrics through AB testing and optimization.
  • An ability to work to deadlines
  • A well developed appreciation for design , graphics and brand image  
  • Up to date knowledge of the latest social media platform development  technologies and methodologies.
  • Be able to analyse market trends, develop sales, price and profitability strategies, and to recommend improvements and increase revenue
  • Effective communication skills
  • Able to fashion web and online marketing plans using data sets and information
  • Good IT skills & PC literate and experience with Microsoft Outlook

 

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